The best career move is the one that gives you the experience you need to get where you want to go

Posted August 7, 2017 by Catherine Kaputa in Uncategorized / 0 Comments

New and Improved! Marketers are always looking for ways to improve their brand with updates and new features, and to communicate those brand benefits to customers, and you should too.

Often people focus on being promoted, but sometimes a lateral move is the best one because it adds to your skill set and experiences in a way that the next move up the ladder doesn’t provide.

Sometimes, it even makes sense to take a step backward, if it points you in a new direction whether there are fewer entrenched competitors and more potential for you to stand out and be a leader.