Catherine Kaputa: Branding Credentials
Catherine Kaputa brings branding insight from three of the toughest branding environments: Madison Avenue, Wall Street and a top business school.
Catherine led the award-winning “I Love New York” campaign at ad agency Wells Rich Greene.
She was Senior Vice President in charge of global branding and advertising at Citi Smith Barney.
And she taught branding at NYU’s Stern School of Business.
Personal Branding Talks and Consulting
Catherine came to appreciate that branding’s other great potential was for people.
That’s why she wrote the award-winning book, You Are a Brand, and started speaking out.
In her talks and workshops, Catherine combines story-telling, branding tactics and actionable ideas.
Each talk is customized to your audience based on the concepts in her books.