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U R A BRAND! U R A BRAND! U R A BRAND!

U R A BRAND!
How Smart People Brand Themselves for Business Success

Book Excerpts

Chapter 1 Take Charge of Your Self Brand
Chapter 2 Think and Act Differently From the Herd to Become a Brand Apart
Chapter 3 Think and Act Differently From the Herd to Become a Brand Apart
Chapter 4 Find a Great Self Brand Strategy to Get Great Results
Chapter 5 Use the Principles of Visual Identity To Create a Powerful Self Brand Package
Chapter 7 Harness the Power of Names, Signature Words and Sound Bites
Chapter 8 Speak for Effect not Just Facts
Chapter 9 Build a Wide Network of Friends and Acquaintences
Chapter 11 Become a Little Bit Famous
 
 
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U R A BRAND!
How Smart People Brand Themselves for Business Success.

By Catherine Kaputa

Foreword by Al Ries.

Excerpts

Advance Praise

Available Online
February 10, 2006

In Bookstores
April 1, 2006

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Catherine Kaputa: Brand Strategist, Speaker and Writer
Catherine@selfbrand.com 212.662.4734


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